Eden Pet Foods is a family run, British dog and cat food brand. Their products are inspired by the canine and feline ‘ancestral diet’ offering high protein, easy to digest food that is similar to what pets would have eaten in the wild. They were keen to create more imagery that reflected the unique bond we have with our pets.
I was asked to create a body of work exploring the human-canine connection in a number of scenarios. From a day at the beach to dog friendly dining and children and puppies interacting safely together. The project used dog models of all ages. It consisted of both stills and video clips, which could later be used across the Eden Pet Foods social media, digital and print marketing materials. The project focussed around their training treats and gourmet sausages. I worked with a number of models throughout this project including Dalmatians, a German Shorthaired Pointer, a Wirehaired Dachshund and two young Working Cocker Spaniel puppies.
The final images were used on the Eden social media channels as a teaser for the product launches. They also featured on the product websites, alongside two of the video clips as banners on the pages. Images were also used on the Eden stand at Crufts 2023, which won the Trade Stand Competition, Medium Category award.
‘Today we’re sharing some of the exciting final results from our recent photoshoot with the talented pet photographer, Hattie Day! We hope they bring a smile to your face, just as they did for us!
As a brand that’s committed to providing premium-quality, nutritious food and treats for pets, we understand the importance of showcasing our products in the best possible light. Who better to capture the essence of our delicious Snack-Sized Sausages and Tasty Triangle Training Treats than Hattie.
The entire process from conceptualisation to shoot days was a delightful experience, as we worked together to capture the perfect shots of our products in different settings, with furry models who couldn’t get enough of our tasty treats! 😋
Hattie’s professionalism, creativity, and love for animals truly shone through in every shot she took, and we couldn’t be happier with the results.
A huge thank you to Hattie for her expertise, creativity and bringing our huge visions for this photoshoot to life. Hattie’s attention to detail and passion for pet photography was evident in every aspect of the shoot. With her expert guidance, we were able to showcase our products in a way that truly reflected their quality, nutrition, and deliciousness 🧡’ – Eden Holistic Pet Foods
Client: Eden Holistic Pet Foods